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Article
Better Blogging Basics: How to Revive a Dead Blog and Boost Engagement
These days everyone is a self-described writer and that means that your co-worker, your barista and even your grandmother has a blog. However, having a…
Become an Innovator: The Top Three Ways to Boost Creativity in Everyday Life
Working in this industry, the one thing we seem to hear most often when speaking with clients is, “I’m just not that creative.” While it’s…
Successful Marketing 101: 4 Ways Marketers Can Make an Impact While Standing Out From the Competition
Let’s face it, they’re everywhere. You can barely take a few steps without being violated by their overt ploys just to get you to sneak…
Article
Lights, Camera, Action: Why Web Video Means Big Returns in the Marketing World
Have you ever tried telling a story that no one could really picture, so you end up drawing or acting it out to get your…
Smart Web Writing: The Customer-Centered Approach to Content Marketing
As a business owner, chances are you have heard of the term “content marketing” and how it is the surest way of garnering interest from…
Video
Emotional Branding: How Great Storytelling Can Boost Your Business
Even before humans had the ability to speak, they had a great need to communicate. Caves all over southern Europe are covered in drawings that…
Article
Marketing to Millennials: How the Largest Generation in History is Changing the Way We Sell
In the business world, it seems no matter where you turn you will inevitably end up hearing the word “millennial”. While this may conjure visions…
Article
Building Solid Relationships: Why “Marketing” Isn’t Such a Bad Word After All
Just for fun (because we here at Hi-Res Creative basically consider ourselves evil geniuses), let’s try a social experiment. The next time you are having…
Article
World Wide Web: 5 Tips to Avoid Getting Tangled Up in a Social Media Scandal
Major corporations such as U.S. Airways have suffered huge missteps on social media recently and though posts can be deleted, screen captures and shares will…