Ironwood Finance is a private B2B lender that takes a modern approach to loans and capital financing. Kevin, the organization’s owner, came to Hi-Res Media Group in search of a better web presence that would help function as the foundation of a new area in his digital marketing efforts. Ironwood was also in need of lead generation via Salesforce and Pardot integration. A great web presence and digital marketing campaign start with a solid website and a fresh design, proper coding and custom content carefully drafted to pursue proper search engine keywords.
Over the course of 3 months, Molly worked hands-on with the Ironwood team to build out a WordPress theme, updated content, structured navigation, and appealing brand aesthetic. What resulted was a gritty and appealing responsive website design that sets the tone for future marketing efforts made by the company. With the help of HRMG, Ironwood now has a platform to further build upon their content marketing efforts.
Ironwood Finance operates within American Bank Tower on the Bayfront in Corpus Christi, Texas.
Website design developed in collaboration with Molly Pierce Design
Photography by HRMG