Feeling Content with Content It would be an understatement to say that we have been busy as of late. That’s why today the Hi-Res team took to the local Starbucks to bond over lattes and lemonade while catching up on some work. As I wrote an article for a client I like about a topic…
Everyone keeps saying that direct mail is dead so it must be, right? Think again. The angels in the heavenly marketing department at Victoria’s Secret (see what we did there?) have taken direct mail and made it relevant again with their brand new Pink Nation app.
It may feel like that as a new business grows you find less and less time for yourself. Managing your time while running a growing business can be somewhat difficult but also very rewarding.
These days everyone is a self-described writer and that means that your co-worker, your barista and even your grandmother has a blog. However, having a blog and sticking with one are two very different things. The Internet is a virtual blog cemetery with many only featuring a handful of posts at most. The reason?
Working in this industry, the one thing we seem to hear most often when speaking with clients is, “I’m just not that creative.” While it’s just a fact of life that someone will always be more creative than you, it is possible to teach yourself to be more creative—and doing so will affect almost every area of your life.
Let’s face it, they’re everywhere. You can barely take a few steps without being violated by their overt ploys just to get you to sneak a peek. No, we aren’t talking about the men who wear trench coats at the park, we are talking about the onslaught of marketing messages most people encounter on a daily basis.