PPC, KPI, SEO, CTR – If you are just setting out in your online advertising journey for your business, these are just a few of the acronyms you’ll come across. Whether you put in the work yourself or hire a digital marketing agency, it’s important to understand what these are in order to choose an effective strategy. There are two notable categories within search marketing: SEM, which uses paid strategies to appear in search, and SEO, which uses organic strategies to appear in search.
From a small Texas town to the Windy City, Jonathan Swindle of HRMG has had a difficult journey to get where he is today and yet, he shows no signs of slowing down. Join us as we talk to Jonathan about his early days of HRMG and hear incredible insights and wisdom from this successful entrepreneur.